دراسة جدوى بالانجليزي

جدول المحتويات

1 What Is a Feasibility Study
2 Elements of marketing study
3 Marketing study for the project
4 Technical study of the project
5 Financial study of the project
6 دراسة جدوى بالانجليزي pdf
7 Citations

يساعد نموذج دراسة جدوى بالإنجليزي في حساب التكاليف الاستثمارية والتشغيلية، وفي تقدير الإيرادات المتوقعة للمشروع لمعرفة التوجهات المستقبلة المتعلقة بأنشطة المشروع والحرص على استغلال الفرص المتاحة بحيث يتم الحصول على أعلى معدل عائد ربحي.

What Is a Feasibility Study

A feasibility study is a detailed analysis that takes into account the marketing, technical and financial aspects when calculating the total costs and revenues of a project to determine the critical factors in its success.

Elements of marketing study

The elements of the marketing study include the following vocabulary: ^[1]

Marketing study: description of the project and study of the market and competitors.
Technical study: Determine operational and investment costs and expected revenues.
Financial study: Determine net profit and rate of return on investment.

Marketing study for the project

The elements of a marketing study for the feasibility of a project include the following items:

Executive summary of the project

The executive summary of the project includes the following:

Description of the project idea: The nature of the services provided in the project.
Determining the project location: The most appropriate location is chosen to provide project services.
Determine the type of project: The type of project is determined as service, commercial, medical, ….
Project start date: The start date will be determined after obtaining the required licenses.

Project strategic plan

The project’s strategic plan includes the following

Vision: The first destination for providing specific services.
Mission: Providing highly efficient services
Strategic objectives: achieving financial returns, meeting customer requirements.

Project strengths

The project’s strengths include:

The project owner’s experience with the activities.
The investor and project owner’s passion for the project idea.
The entrepreneur’s good relationship with target customers.
The entrepreneur’s good relationship with suppliers.

Weak points of the project

Project weaknesses include:

A new and emerging project.
Difficulty obtaining the necessary financing to open the project.
No previous clients.

Potential opportunities for the project

Potential project opportunities include:

The government is directed to provide support to new and emerging projects.
Launching new activities that require more project services.
Applying the localization system to carry out project activities.

Potential threats to the project

Potential threats to the project include:

The prices of services rise as the purchasing power of customers declines.
Some investors withdraw from the project and the project capital decreases.
Establishing similar projects in the region with large capital.
Changing the laws regulating the practice of project activities in the city.

Market study for the project

The project market is studied as follows:

Target market: neighborhoods, companies and facilities that need services.
Target customers: individual customers, business owners and facilities.
Competitors: Projects that provide the same services.
Marketing plan: Building the project’s identity, creating a website, and opening
communication channels with customers.

Technical study of the project

The elements of a Technical study for the feasibility of a project include the following items:

Project inputs

Project inputs include the following items:

	The machines and the equipment
	The project area
	Manpower
	facilities

Project deliverables

Project deliverables include:

	Main Products
	Added values

Expected revenues of the project

Projected revenues for the project include:

Annual revenue	Monthly revenue	unit price	number of units	Type of services


				the total

Operating costs of the project

Operating costs for the project include:

Annual cost	Monthly cost	unit price	Monthly quantity	Materials


				the total

Manpower costs for the project

Project manpower costs include:

Total annual salaries	Total monthly salaries	Monthly Salary	the number	Function


				the total

Rental costs for the project

Rental costs for the project include:

Annual rental costs	Monthly rental costs	clause
		Rental costs
		the total

Project administrative costs

Project administrative costs include:

Annual costs	Monthly costs	clause
		The cost of issuing a commercial register
		Commercial subscription cost
		The cost of a municipal license
		The cost of a billboard license
		Cost of a civil defense license
		Cost of licenses and labor fees
		Social insurance fees
		Telephone and mobile costs
		Internet costs
		Stationery costs
		Hospitality expenses costs
		General overhead costs
		Other costs
		the total

Marketing costs for the project

Marketing costs include:

Annual cost	Monthly cost	number of units	Unit cost	Marketing method
				advertisements
				Designs and prints
				website
				E-Marketing
				Promotional offers
				Other marketing methods
				the total

facilities and energy costs of the project

Energy and facilities costs for the project include:

Annual costs	Monthly costs	Type of costs
		Diesel fuel
		Gasoline fuel
		electricity
		water
		phone
		Internet
		the total

Maintenance costs for the project

Maintenance costs are usually stated as a percentage of total assets as follows:

Annual costs	Monthly costs	Maintenance Type
		General maintenance 2.5% of total assets
		Securing 1% of total assets
		the total

Other costs of the project

Other costs of the project include:

Annual costs	Monthly costs	Type of costs
		Uniform costs for project workers
		Training costs for project workers
		the total

Total operating costs of the project

The total operating costs for the project include:

Annual costs	Monthly costs	Type of costs
		Purchases value
		Salaries and wages
		Rentals
		Marketing costs
		Administrative expenses
		facilities and energy costs
		Maintenance costs
		Other expenses
		the total
		Reserve 5%
		Total costs with reserve

Capital cost of the project

The capital cost of the project includes the following:

Annual depreciation value	Depreciation ratio	Total	unit price	the number	Statement	clause
						Equipment
						The machines
						Other assets
						the total
						Reserve 5%
						Total costs with reserve

Fixed assets of the project

The project’s fixed assets include:

Annual depreciation	Monthly depreciation	the cost	clause
			Equipment
			The machines
			Furniture
			Other assets
			Reserve 5%
			Total costs with reserve

Establishment expenses for a project

Establishment expenses for the project include the following:

the cost	Expenses
	Legal expenses
	Consulting expenses
	Other establishment expenses
	the total

Project capital

The project capital includes the following:

the value	clause
	Current assets
	Fixed assets
	Establishment expenses
	the total

Project funding sources

Project funding sources include:

the value	the details	clause
	Available amount	Self-financing
	Loan value	Loan
	Number of years of loan
	The grace period
	Loan interest
	Banking service fees
	Total loan expenses
	Available amount	Other financial support
		the total

Financial study of the project

The elements of the project’s financial study include the following items:

Expected income of the project

The expected income of the project includes the following items:

Average	5	4	3	2	1	the year
						Production capacity
						Revenues
						Promotion discount and 1% returns
						Selling commissions 1%
						Net revenue
Variable costs
						Service costs (value of purchases)
						Marketing expenses
						Administrative expenses
						facilities and energy costs
						Maintenance costs and spare parts
						Other miscellaneous expenses
						Value added tax
						Total variable costs
						gross profit
Fixed costs
						Salaries and wages +5% annually
						Rentals
						Establishment expenses
						Depreciation of assets
						Total fixed costs
						Total costs
						Total operating profit
						Banking service fees
						Net profit before tax and zakat
						Value added tax
						Zakat
						Net profit
						Accumulated profits at the beginning of the year
						Employee distributions 5%
						Provision for end of severance pay
						Accumulated profits at the end of the year

Annual return of the project

The annual return of the project is calculated as follows:

Annual return	Annual costs	Annual revenue	the year
			First year
			Second Year
			the Third Year
			the fourth year
			the fifth year

Summary of the project’s financial study

The project financial study summary includes the following items:

	The total investment cost of the project
	Average revenue
	Average expenses
	Average net profit
	Average cash flows
	Average gross profit
	Working capital
	Expenses of incorporation
	Cost of fixed assets
	The ratio of gross profit to revenue
	Net profit to revenue ratio
	Rate of return on investment
	Payback period in years
	Net present value of the project
	The project’s internal rate of return

Sensitivity analysis of the project

A sensitivity analysis is prepared for the project to find out how the net profit and the rate of return on investment change with changes in costs and revenues. For a 10% change, the sensitivity analysis table can be organized as follows:

Revenue -10%	Revenue +10%	Costs -10%	Costs +10%	fifth year	Income
					Revenues
					Operating costs
					Gross profit
					Fixed expenses
					Net profit
					Rate of return on investment